Attracting more users is the holy grail of app development. For every successful app on the Google Play Store, there are many which have disappeared without trace. It’s important to understand how to prevent your app going the same way.
The key means of ensuring success, of course, is to build a great app with which users enjoy interacting. Rewarding users with useful features and relevant content is the best means of ensuring they come back for more.
Likewise, you can encourage satisfied customers to leave positive reviews of your app, as we’ve discussed before on this blog. Word of mouth is key to app success.
You can also, however, let your Android users “try before they buy”. Sometimes we don’t download an app because we’re not sure we need it. What if we could demo the app without downloading it, to see if we did?
The good news is that Google Android Instant Apps are designed to just that.
What is a Google Android Instant App? Simply put, it’s a small piece of software that lets you offer customers the chance to try out an element of your app. They don’t have to install it on their phone or tablet – but they can experience some of what it does, and what using the app feels like.
What are the benefits of this? They are three-fold:
In other words, instant apps offer developers a whole new route to market – and one which is noticeably devoid of many of the obstacles that exist when downloading apps from a store. Investigate instant apps now: they’ll help you acquire more users.
We provide mobile app design and development for all project requirements, both consumer and business apps. If you’re in need of a mobile app or just have an idea for a project you wish to discuss, please contact us to arrange a consultancy.
Call us on 024 7683 4780 or email us at firstname.lastname@example.org.